Some fans communicate multiple times a day with models through social media.Unlike traditional pornography, the interactive nature of the camming medium titillates with the promise of virtual friendship.The girls don’t need anybody." Once viewed as a small niche in the world of adult entertainment, camming today has become "the engine of the porn industry", according to Alec Helmy, the publisher of XBIZ, a sex-trade industry journal. Theresa Senft herself became a camgirl for a year while doing four years of research for her 2008 book entitled, Camgirls: Celebrity and Community in the Age of Social Networks.
Camming websites typically fall into two main categories, dependent upon whether their video chat rooms are free or private.
Tips are electronic tokens that viewers can buy from a camming website, and then give to the models during live performances.
The tokens can also be used to buy videos or souvenirs of the model.
When webcam models create their live Internet broadcasts, they perform the activity known as camming.
A third-party hosting website which transmits multiple webcam models' video-streams is known as a camming site.
In private chat rooms, viewers pay by the minute for a private show.